Brand Story
Established in 2004.
theBalm Cosmetics boasts a complete line of makeup, skin care, hair care and nail polish. With a "beauty in five minutes" philosophy, theBalm's multi-use, mega fabulous products have become it's calling card, offering quick fixes and wondrous solutions for a wide range of beauty wants and needs. The company's wearable colours and fantastic formulas allow women to release their inner artist so they can look and feel fabulous.
