{"product_id":"directions-cosmic-purple-semi-permanent-conditioning-hair-dye-100ml","title":"Directions Cosmic Purple Semi-Permanent Conditioning Hair Dye 100ml","description":"\u003cdiv class=\"product-tabs__content__slice\"\u003e\n\u003cdiv class=\"product-tabs__content__cms\"\u003e\n\u003cdiv class=\"content\"\u003e\n\u003cp\u003e\u003cstrong\u003eLa Riche Directions Semi-Permanent Hair Colour – Cosmic Purple\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eStep into another dimension with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eCosmic Purple\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, an intense, electrifying purple shade that transforms your hair with bold, vibrant colour and an eye-catching celestial finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEach 100ml pot features a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e100% vegan-friendly and cruelty-free formula\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, enriched with conditioning ingredients to help leave hair feeling soft, smooth and beautifully shiny while adding vibrant colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFor maximum intensity and the brightest purple results, we recommend applying Cosmic Purple to \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003epre-lightened hair\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. The colour shown on the pot is a simulation of the shade achieved on \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eLevel 10 hair\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, and final results may vary depending on your starting hair colour, condition and porosity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAll La Riche Directions shades are \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003einter-mixable\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, allowing you to blend different colours together and create your own completely unique shade.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eProduct Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100ml semi-permanent hair colour\u003c\/li\u003e\n\u003cli\u003e100% vegan-friendly and cruelty-free\u003c\/li\u003e\n\u003cli\u003eConditioning formula for soft, shiny-looking hair\u003c\/li\u003e\n\u003cli\u003eVibrant, highly pigmented colour\u003c\/li\u003e\n\u003cli\u003eColours can be mixed together to create customised shades\u003c\/li\u003e\n\u003cli\u003eBest results are achieved on pre-lightened hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Warnings\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo not use to dye eyelashes or eyebrows.\u003c\/li\u003e\n\u003cli\u003eIf the product comes into contact with the eyes, rinse immediately with clean water.\u003c\/li\u003e\n\u003cli\u003eColours may stain certain surfaces, fabrics and materials, so use with care.\u003c\/li\u003e\n\u003cli\u003eColour longevity can vary depending on the hair type, condition, starting shade and aftercare.\u003c\/li\u003e\n\u003cli\u003eDo not mix Directions hair colour with peroxide.\u003c\/li\u003e\n\u003cli\u003eIf you wish to achieve a shade lighter than your current hair colour, professional advice is recommended.\u003c\/li\u003e\n\u003cli\u003eShades may vary at the manufacturer's discretion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"La Riché","offers":[{"title":"Default Title","offer_id":53327781298443,"sku":"PVX625819","price":4.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0751\/8860\/1099\/files\/Cosmic-Purple.jpg?v=1787928339","url":"https:\/\/www.huntordye.co.uk\/products\/directions-cosmic-purple-semi-permanent-conditioning-hair-dye-100ml","provider":"Hunt Or Dye","version":"1.0","type":"link"}